In a move that caught just about everyone by surprise, Jewelry Television (JTV) stepped in and purchased state rival Shop-At-Home Network after it's parent company and media giant Scripps had written them off to bankruptcy. Although the intentions of JTV have not yet been made public, currently, JTV broadcasts on what used to be the Shop At Home Network from 6a.m.-9p.m. EST. At 9p.m. EST, Shop At Home emerges with it's own graphics on its normal channel and products, and remains on the air until 6a.m. EST.
To date, Shop At Home has mostly featured memorabilia such as coins, knives and baseball cards, along with some home goods. There is a good chance that there will be some jewelry featured on the network, perhaps loose gems as well, in the near future.
